thonik

Identity and Visual Communication;
Utrecht's Centraal Museum is a highly decentralised museum. The five collections each have their own atmosphere and are managed relatively autonomously by their curators. Thonik suggested developing a new logo. This would form the key to the museum's diversity. A key that would be expressed in the slogan: 'five collections, one museum'. The logo comprises five c's one of which is in the middle - central. It is immediately recognisable, while at the same time it involves a minimum of design, making it easy to adapt to the museum's wide range of activities.
From 2006 - 2010